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Digital Marketing (Intensive Training) by Skademy

Posted : 12 July, 2017
By : hello@makonjo.com
Training cost : 50,000 F CFA / module

Description

Digital Marketing Program 

A 3-Month Program 

  • Social Media Marketing & Tools 
  • Blogging & Content Marketing 
  • Digital Advertising & Analytics 

Summary 

The Digital Marketing Program is 3-month intensive program designed to equip beginners with the core  skills needed to manage an organization’s digital accounts and effectively participate in the execution of  an organization’s digital strategy. 

Candidates who graduate from this program can take assistant roles in a company’s Digital Marketing  department and can effectively manage such positions for small businesses.  This program also prepares candidate to enroll for more advanced programs like Growth Hacking and  Digital Media Strategy. 

At the end of this program, candidates will be able to create and manage social media accounts of  organizations, run digital advertising campaigns and setup dashboards to measure the digital marketing efforts of organizations, as well as interpret the analytical results provided by these dashboards.

Modules

  1. Social Media Marketing - 1 month 
    • Week 1 - Introduction to Digital Marketing  
    • Week 2 - Social Media Marketing 
    • Week 3 - Social Media Marketing Automation Tools 
    • Week 4 - Mini Project
  2. Content Marketing & Blogging - 1 month 
    • Week 1 & 2 - Content Marketing Certification
    • Week 3 - WordPress for Blogging 
    • Week 4 - Blogging, Mini Project
  3. Digital Advertising - 1 month 
    • Week 1 - Social Media Advertising 
    • Week 2 - Google Analytics Certification 
    • Week 3 - Google Adwords Certification 
    • Week 4 - Digital Advertising Project

Mode of delivery:?

Classroom Mode, Blended Learning or Online Learning. Distance is not a barrier.